Eye Makeup
Eye Makeup to swear by, with tips and trends all tried tested and loved by the Who What Wear team.
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Trust Me—You'll Want in on These Autumn/Winter 2022 Makeup Trends
As seen on Hailey Bieber and Zendaya.
By Eleanor Vousden
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I'm No Makeup Artist, But These Simple Products Are All I'm Using in 2022
Dab them on and go.
By Shannon Lawlor
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People Say My Blue Eyes Are My Best Feature—10 Eye Shadows That Make Them Pop
I went straight to celebrity makeup artists for tips.
By Erin Jahns
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11 Bright, Colourful Eyeliner Looks You'll Want Re-Create This Summer
Festival ready.
By Zeynab Mohamed
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People Are Already Wearing These 5 Easy Autumn/Winter Makeup Trends
Seriously chic.
By Eleanor Vousden
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I'm a Makeup Novice, But These 9 Natural Eye Shadow Looks Are Easy
So fresh and so clean.
By Shannon Lawlor
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Whenever My Dark Circles Act Up, I Reach for This One Product
For instant rejuvenation.
By Shannon Lawlor
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8 Trending Summer Beauty Looks Our Editors Are Obsessed With
So chic yet so easy.
By Eleanor Vousden
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If You Struggle to Do Winged Eyeliner, You Need This Product in Your Life
It has revolutionised my makeup routine.
By Shannon Lawlor
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I Always Wake Up With Puffy Eyes—This Is How to Take Them Down Stat
For when nothing seems to help.
By Shannon Lawlor
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These Are The 19 Eye Makeup Looks That I’ve Bookmarked For Summer
New day, new palette.
By Keeks Reid
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7 Easy and Simple Makeup Looks I'm Copying Right Now
They're so chic.
By Eleanor Vousden
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This One Beauty Product Is the Single Best Way to Brighten Up Your Eye Area
No need to hide behind sunglasses.
By Shannon Lawlor
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I Own Dozens of Eye Shadow Palettes, But These Are the Ones I Use on Repeat
Without a shadow of a doubt.
By Keeks Reid
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A Makeup Artist Just Taught Me How to Do a Smokey Eye in Minutes
I think I've finally mastered it.
By Shannon Lawlor
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Winter's 8 Biggest Makeup Trends, According to Celebrity Makeup Artists
They're remarkably easy.
By Shannon Lawlor
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Glossier Just Launched Eye Shadow Palettes, and We Tried Them All
Here's our honest opinion.
By Mica Ricketts
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I'm Lazy When It Comes to Makeup, But I Can't Be Without This One Easy Product
Just swipe and go.
By Shannon Lawlor
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This £9 Glitter Eye Shadow Is Trending on TikTok Right Now, and I Just Tried It
Here's my honest review.
By Vanese Maddix
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I'm No Makeup Artist, But I'm Obsessed With This £16 Product
It's a full face in one.
By Mica Ricketts
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I've Tried So Many Colourful Eyeliners, But These 6 Are the Best I've Found
So much fun.
By Vanese Maddix
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Dark Circles Are My Nemesis—This Is the Best Under-Eye Corrector I've Ever Used
Dark circles are my nemesis.
By Shannon Lawlor
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Some Makeup Looks That Are Just a Delight (and Easy to Re-Create)
Courtesy of 15 fabulous women.
By Jasmine Fox-Suliaman
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4 Joyful Eye Shadow Looks to Try Right Now
Because we're finally going out.
By Amy Lawrenson
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These Minimalist Makeup Products Are the Perfect Recipe for Hot Girl Summer
Add to basket.
By Courtney Higgs
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21 New Makeup Products That Immediately Pep Up Your Zoom Face
Let's shake it up, shall we?
By Samantha Leal
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Zara Just Launched Beauty, and We've Tried It All—Here Are Our Honest Reviews
Four editors share their thoughts.
By Courtney Higgs
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I'm Done With Overhyped Beauty Products and Can Personally Vouch For These 19
Tested and approved by me.
By Kristen Nichols
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I Just Tried 45 Eyeliners—These Are the Ones I'd Actually Recommend
Now you can finally nail that flick.
By Giselle La Pompe-Moore
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Princess Diana Was a Style Icon, But We Need to Talk About Her Beauty Looks Too
Her blue eyeliner was definitely a vibe.
By Courtney Higgs